C&L Spotlight

 

Megan Cannon, Business Development Representative at Internet Testing Systems (ITS)

Q: How long have you been involved in the ATP community?

A: I’ve volunteered for 1.5 years.

 

Q. Tell us about your career path to becoming a Business Development Representative at ITS: 

A: My journey in the assessment industry began at Prometric, where I worked as a Client Success Specialist from 2019 to 2020. I managed client relationships and supported test development projects. In the summer of 2020, I transitioned to a role as a Technical Solutions Consultant at a smaller company in the association industry, where I enhanced my technical skills by working on custom-built Association Management Software (AMS) using Microsoft's Dynamics platforms. Always eager to learn and grow, I saw a chance in 2022 to develop my technical skills further and return to the assessment industry at ITS. It felt like a natural transition, as my skills and knowledge were starting to build on top of one another following this path. After interviewing, I knew ITS was a good fit, and I got the role as a Business Development Representative. This was a new role to the company, so I was excited to help build out the role and leverage my owns strengths to support the Sales & Marketing team that I joined. It's been valuable stepping into a Sales role with a background in account management and consulting. I take a more holistic and consultative approach in my conversations with prospects and existing customers. I am naturally curious, and I love to solve problems and make others’ lives and jobs easier, so it is a rewarding place to be.

 

Q. What advice would you have to someone interested in the field?

A: Ask questions. Talk to people that work in it. Come to those conversations with an open mind and open ears. Then make it happen!

 

Q. Can you tell us about a current project you are working on at ITS?

A: I'm currently helping existing customers explore the use of generative AI in their test development processes. We offer a trial of our SparkAI™ automated item generation (AIG) technology within a Sandbox environment in our item bank. As a subject matter expert (SME) myself, I can provide unique guidance and insight into their consideration of how to use generative AI and what models work best for them. This type of project combines project management, customer relationship management, and strategic planning to support an existing customer. Projects like this help me contribute to the overall strategic direction and operational excellence of the company.

 

Q. What has been a highlight of your career? 

A: Engaging with others and speaking at industry conferences has been a highlight of my career so far. I enjoy connecting with people in person and have been public speaking my whole life. I love being able to share my knowledge and experience with others. Through conversations, I am always learning from others about the goals, priorities, and challenges that their organizations encounter.

 

Q. What do you enjoy doing in your free time?

A: I love to be in and around nature. In my free time, you can find me outside hiking, working out at the gym, or teaching yoga classes a few times a week. My desire to learn and to grow drives me to practice yoga, breathwork, meditation, and mindfulness. I read and journal every day, even if it’s minimal. I listen to podcasts almost daily to learn from experts in their fields (spirituality, health, wellness, religion, neuroscience, sales, etc.) as well.